Gerard Piqué Joins eFootball as Iconic Player in Major

Gerard Piqué is back on the virtual pitch. The former Barcelona and Spain defender has been added as a legendary player in a major free update for eFootball Kick-Off! On the Nintendo Switch 2, a move that continues his active involvement in football beyond his playing career.

Konami announced the new Leagues Mode on September 30, 2026. This update allows players to choose from clubs across 25 leagues worldwide and compete in a full season. Piqué is featured as one of thirteen new legendary icons added to the game's World Tour Mode. This places him alongside other global stars, allowing fans to play with or against a digital version of the World Cup winner. The update also introduces co-op play for up to four users, letting them team up as the same club.

It's a significant branding play for the footballer turned entrepreneur. His inclusion capitalises on his recognisable profile and his history of success at the highest level of the sport. For Konami, adding names like Piqué and fellow Spaniard Fernando Torres helps bridge the gap between past legends and the game's current roster.

This gaming appearance is part of a clear pattern. Since retiring from professional football in November 2022, Piqué has aggressively built a business portfolio, with gaming and esports as a core component. He is the founder and president of Kings League, a revolutionary seven-a-side football competition that blends sport with entertainment and has its own strong digital presence.

His venture into game development isn't new, but having his likeness featured in a major title like eFootball reinforces his status as a marketable football icon for a new generation. It's a strategic alignment of his personal brand with the massive global audience for football video games. This move isn't about nostalgia; it's a forward-looking business decision.

• Gerard Piqué is a playable legendary icon in eFootball Kick-Off!'s latest update.
• The free update, launched on September 30, 2026, adds a new Leagues Mode with 25 global leagues.
• Piqué's inclusion follows his established work in football media and esports through the Kings League.
• The update allows for cooperative play with up to four players controlling the same club.

Piqué continues to find innovative ways to stay connected to the sport. From the pitch to the boardroom and now inside a popular video game, his influence on football culture remains substantial.